No Limits – A Brand That Convinces Everyone
In 2025, NO LIMITS commissioned the renowned agency BVA Doxa to conduct an in-depth market survey to measure, with concrete data, what was already perceived in the market: the strong recognition and solidity of the brand. The results confirm a brand awareness level of 46.6% among the Italian population, with peaks of over 50% among men, athletes, and those over 45. The brand also stands out for its extremely positive perception: 85% of those familiar with it express a favorable opinion, and over 40% rate it as excellent. Its identity emerges clearly and coherently, associated with sportiness, energy, and dynamism, with a style recognized as casual sportswear (75.2%). NO LIMITS' image is considered solid and memorable: approximately 89% associate it with durable, quality products, while more than 79% emphasize its uniqueness and sporting tradition. These indicators attest to the brand's distinctive positioning and strengthen its strategic appeal for licensing projects and commercial partnerships.
September 17th – Parade in Piazza di Spagna
On September 17th, Piazza di Spagna will turn into an open-air runway for the VII edition of Fashion & Talents 2025, organized by Accademia del Lusso and @uniecampus , under the patronage of @roma Our students will showcase the collections of the Progetto Brand, reinterpreting three iconic Italian maisons: - No Limits — a tribute to freedom and streetwear - Giuliano Fujiwara — between avant-garde and sartorial tradition - Romeo Gigli — poetry and contemporary mysticism The runway will also feature young designers from Harper College (USA), the Linping Fashion District (Hangzhou, China), and emerging talents from Roman high schools awarded with dedicated scholarships. 🌍 A night that celebrates the creativity of new generations and the future of Made in Italy. Visualizza questo post su Instagram Un post condiviso da Accademia Del Lusso (@accademiadellusso)